About

Koast Graphics, a sustainable graphic design company on the Kāpiti Coast, Aotearoa New Zealand. Here are some quick facts about us:

  • Established in 2009
  • Designers with over 25 years of professional experience
  • Dozens of satisfied customers
  • All of our employees receive at least a living wage
  • Encouraging sustainable business practices
  • Supporting a circular economy.

History of Koast Graphics

Established in 2009 by our founder, Paul Brittain-Morby, Koast Graphics initially began as a side project. The side project was set up during the aftermath of the 2008 Global Financial Crisis.

Paul's aim was simple, to provide some much needed extra income for his young family. He decided to use his creative talents to develop websites and help organisations with their search engine optimisation (SEO).

Koast Graphics founder

Koast Graphics was set up by Paul Brittain-Morby, a graphic designer and digital media producer. Paul is the sole director and company owner. He has extensive experience of working in sales and marketing, in London, UK and the Wellington Region of New Zealand.

Originally from York, in the north of England, Paul studied graphic design and digital media. He has attained several diplomas and a BA (Hons) Degree. In 2006, Paul and his young family moved to New Zealand. Paul currently lives and works on the peaceful Kāpiti Coast in Waikanae.

Local small business

Today, Koast Graphics has steadily evolved from a side project to a humble, family owned and operated small business with three employees. We remain focussed on offering our customers an excellent level of service.

We continue to provide website services including development, maintenance and scheduled updating. In addition, our creative services now include graphic design, video production and digital marketing. We provide these services for organisations and businesses throughout the Kāpiti Coast and Aotearoa New Zealand.

Responsible business

At Koast Graphics, we believe in the circular economy and sustainable business practices. Our people are the most important part of our small business and without them there would be no company. For this reason we prioritise people before anything else, especially profit.

Koast Graphics team members have flexible working hours and are provided with the necessary tools to allow them to comfortably work from home. All our team members receive no less than the living wage. Plus, we encourage the use of sustainable transport by providing access to a free, dedicated electric vehicle charging station.

Working environment

Our office furniture was sourced from a variety of places; our desks came from a New Zealand Post second hand store and a local school. Our chairs were acquired directly from a business who was refurbishing their offices.

All physical 'paperwork' is kept to an absolute minimum which helps reduce our consumption of printer inks and copier paper. Digital accounting software is used for our quotes and invoices, while online storage facilities ensure that files are securely transferred.

Our supplier's sustainability practices are very important to us. We prefer to source our goods from like minded businesses. This is the primary reason why we continue to choose Ecotricity as our electric supplier - they are New Zealand's cleanest, greenest electricity retailer.

Origins of Koast Graphics identity

Our name, logo and identity were inspired by our surroundings, specifically the local coastline of the Kāpiti Coast. The name Koast Graphics came about by taking the letter 'K' from 'Kāpiti' and using it to replace the 'C' in 'Coast’, creating the portmanteau 'Koast'.

In keeping with Koast Graphics' bold and concise design style, our logotype incorporates our website address, or Uniform Resource Locator (URL) as it is sometimes known.

koast dot graphics

Koru or unfurling silver fern frond

The letter 'o' has been stylised to take the form of a koru. A koru is a spiral shape based on the appearance of a new unfurling silver fern frond - it often symbolises new life, growth, strength and peace.

We like to think the koru, when placed next to the letter 'K', represents the shoreline, where waves wash on to a beach.